經理 - 客戶數據分析 Manager - Customer Analytics Job in 娛樂場 - 其他 in 所有澳門特別行政區地區 - Job Description
職位內容

 

  • 公司名稱: Sociedade de Jogos de Macau, S.A - SJM


  • SJM Holdings Limited is the holding company of Sociedade de Jogos de Macau S.A. ("SJM"), one of the six companies authorized to operate casino games of fortune and other games of chance in casinos, under the terms of a concession granted by the government of the Macau Special Administrative Region in March 2002. SJM is the only casino gaming concessionaire with its roots in Macau.

經理 - 客戶數據分析 Manager - Customer Analytics

Job Description:

• Define, build and manage customer data models and develop types of offer in batch, trigger and bounce back
• Assist to develop various data models to identify the target and potential customers and provide the right offers in which to drive up customer spending and extend their lifecycle value
• Apply statistical and data modeling to gain customer insights and drive revenue growth
• Identify business opportunities through various modeling methods and translate these opportunities into actionable solution
• Create, review, and fine tune all models and present model results to senior management after each cycle
• Review model performance and update required data points to ensure business objectives are met
• Oversee data models and analytics, correct any discrepancies on data models
• Liaise with relevant departments and identify available attributes to develop effective customer segments
• Develop analytics reports which can easily describe customer insights and drill down to key findings
• Communicate with IT periodically to ensure data and technical requirement is well supported
• Responsible to lead junior staffs in customer analytics and complex model development

Job Requirement
:

• Diploma or above in Statistics, Finance, Marketing, or Information Technology or related field preferred
• Minimum of 5 years working experience in managerial positions in Casino industry preferred
• Proven experience in data analysis and reporting; gaming industry experience is a plus
• In-depth knowledge of R, SAS, SQL are required
• Ability to analyze customer and operational data and provide insights to Management team and Investors
• Player programs in the Casino industry (CRM, Commission structure, incentive rebates, profitability of player programs)


Interested Parties, please apply via:
• Email the detailed resume to careers@macausjm.com
• Hotline 89820288 / 68827118

  • 職位要求

  • 中級管理層 
  • 所有澳門特別行政區地區, 澳門特別行政區 
  • 學士學位 
  • 博彩 - 娛樂場 / 賭埸 
  • 娛樂場 - 其他 (其他) 
  • 04/01/2021 

 

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