Job Descriptions: - To develop and implement strategies to increase public awareness of Home Media through various social media platforms and promotional programs - To take care of Home Media services such as content offerings and service features based on customer needs and market demands - Maintain, update, and optimize content information across all CTM channels, ensuring accuracy and relevance from inside out and vice versa - To conduct research on market trends and identify new opportunities to enhance Home Media content portfolio and overall attractiveness - To conduct analysis on content performance metrics, develop insights, and create programs and implement creative marketing initiatives aimed at boosting subscription rates and customer engagement and brand visibility - Gather and integrate customer feedback to continuously improve content offerings and service delivery - Prepare and manage usage reports to evaluate content program effectiveness and identify areas for improvement - To build and maintain good relationships with vendors, content providers, and internal stakeholders to ensure smooth operations and collaboration - To take care negotiation and management of content service agreements for alignment with business goals and company compliance Requirement: - Degree holder in Marketing / Business / Communications or related discipline - Fluent in spoken/written English and Chinese - Proficiency in Putonghua is an advantage - Three years of relevant experience in service development planning and management, preferably in the media or telecommunications industry. - Strong business acumen with an up-to-date understanding of market trends, consumer behaviour, and competitive landscape. - Innovative and proactive in generating ideas and insights to enhance business awareness, development, and operational efficiency - Good interpersonal and communication skills - Strong organization and coordination skill to take care of multiple projects with tight deadline