Marketing & category Specialist/Sr. Specialist (located in Macau) – Starbucks Macau Job in 市場推廣及公共關係 in 所有澳門特別行政區地區 - Job Description
職位內容

 

  • 公司名稱: Starbucks (Macau)


  • From the beginning, Starbucks set out to be a different kind of company. One that not only celebrat-ed coffee but also connection. We are a neighbourhood gathering place, a part of your daily routine. Get to know us and you will see: we are so much more than what we brew. We call our employees partners because we are all partners in shared success. We are known to develop and support part-ners who are guided by the passion of providing service to others. We make sure everything we do is through the lens of humanity—from our commitment to the highest-quality coffee in the world, to the way we engage with our customers and communities to do business responsibly.

    Starbucks Hong Kong opened its first coffee house at Exchange Square, Central in 2000. We value our employees as “Partners” and we as a team contribute to the great success and continual growth of our business. Our mission is to inspire and nurture the human spirit – one cup, and one neighbor-hood at a time.

Marketing & category Specialist/Sr. Specialist (located in Macau) – Starbucks Macau

Job Description:

Now Brewing – Talent Seekers!#tobeapartner

Summary of Key Responsibilities

  • Reporting to the Marketing Manager who station in Hong Kong, you will provide support on category and product de-velopment, marketing communications, social media content development and marketing campaigns execution in Macau.
  • Support on category strategies development to drive category business performance, customer satisfaction and en-hance in-store visual merchandizing.
  • Coordinate with suppliers and internal partners to ensure seamless product rollout and to enhance product quality and profitability.
  • Collaborate with internal cross-functional teams to develop and implement category plans for regular and seasonal products.
  • Develop product assortment and pricing, and work closely with marketing team on product communication and mar-keting programs.
  • Communicate category plans internally to maximize buy-in and excitement.
  • Conduct regular category market research, competitive research and update sales report regularly.
  • Support on Channel Development local store marketing (LSM) on areas such as local bank partnerships & hotel / malls collaboration projects; including end-to-end execution and internal communications to ensure smooth program exe-cution.
  • Support on Macau delivery platform business (e.g. Mfood / AOMI) on daily executions on menu set up for each mar-keting window and manage platform marketing campaigns.
  • Responsible for the development of social media strategies to drive fans engagement and excitement, as well as the support in content planning to execution, monitoring and evaluation.
  • Plan and develop online and offline marketing materials to support promotion and campaign launch in a timely man-ner.
  • Coordinate with vendors and internal partners to ensure seamless marketing campaign execution.
  • Prepare regular reports on owned digital media and marketing campaign.
Summary of Experience
  • 3 years or above of experience in product management in a packaged goods or food & beverage environment and exposure in traditional marketing or digital marketing environment


Required Knowledge, Skills and Abilities
  • University graduate in Marketing or related discipline
  • Strong team player with strong leadership, organization, communication and project management skills
  • Able to perform under pressure
  • Fluent in both Cantonese and English
  • Proficient in MS Word, Excel, and Powerpoint
  • With more experience will consider as Senior Marketing & category Specialist/assistant Marketing & category Manager

Benefits & Others
  • Five-day work week, a great working environment, a rewarding package, systematic training programs and employee benefits.



Interest parties please send your application and resume including your current and expected salary to the Partner (Human) Resources Manager via application-macau@coffee-concepts.com. Let us give you the opportunity to be part of something bigger than yourself. It is time for you #tobeapartner. Apply today!

It is our policy to retain the personal data of applicants for future recruitment purpose for a period of 24 months. When there are vacancies in our subsidiary or associate companies during the period, we may transfer your application to them for consideration of employment. Under the Personal Data (Privacy) Ordinance, you have a right to a request access to, and to request correction of, your personal data in relation to your application. If you wish to exercise these rights, please contact our Partner Resources Organization, Coffee Concepts (Hong Kong) Limited.

  • 職位要求

  • 中級管理層 
  • 所有澳門特別行政區地區, 澳門特別行政區 
  • 最低/少 三年工作經驗 
  • 學士學位 
  • 餐飲業 
  • 市場推廣及公共關係 (市場推廣) 
    市場推廣及公共關係 (品牌推廣) 
    市場推廣及公共關係 (網絡市場推廣) 
  • 24/04/2024 

 

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