Our client is a leading FMCG and retail business group. They are seeking a Head of Marketing to be responsible for driving brand growth, increasing customer acquisition and loyalty, and managing omnichannel marketing campaigns to boost sales and market share. Key Responsibilities • Strategy & Planning: Develop and execute comprehensive annual marketing strategies aligned with the company’s business and revenue goals. • Brand & Campaign Management: Lead the creation of engaging brand campaigns, product launches, and promotional events • Digital & Social Media: Oversee the digital footprint, including social media, email campaigns, and performance marketing to drive online sales and brand awareness. • Budget & Vendor Management: Manage the marketing budget efficiently and build strong relationships with external agencies, media partners, and suppliers. • Team Leadership: Lead, mentor, and inspire a talented team of marketing professionals to deliver high-impact results. • Market Research & Analytics: Monitor consumer trends, competitor activities, and sales data to optimize campaigns and identify new growth opportunities. Requirements & Qualifications • Experience: 8+ years of marketing experience, with at least 3 years in a leadership role • Education: Bachelor’s degree in Marketing, Business Administration, or a related field (MBA is a plus). • Skills: o Strong understanding of both traditional marketing and modern digital marketing and social media strategies. o Proven ability to manage budgets and measure ROI on marketing campaigns. o Creative mindset backed by strong analytical and data-driven decision-making skills. • Soft Skills: Excellent leadership, communication, and project management skills.