Our client is a well-established and leading international financial institution with a strong market presence in Macau. To support their strategic growth in bancassurance and digital distribution channels, they are currently seeking an ambitious and dynamic professional to join their team as Assistant Manager – Internet Sales & Bancassurance.

Responsibilities:
Bancassurance Business Development
• Build strong working relationships with bank partners and key contacts.
• Work with bank partners to plan and deliver sales activities, campaigns, and branch engagement.
• Identify opportunities to improve products, reach more customers, and grow sales through each partner.
• Support the launch of new bank partnerships and business initiatives.
• Track sales performance and forecasts, and recommend actions to address any gaps.
Online Sales and Digital Business Development
• Develop initiatives to increase online insurance sales and attract new customers.
• Improve the online customer journey, from generating leads and providing quotes to completing applications and issuing policies.
• Monitor digital sales results, including website traffic, leads, conversion rates, average case size, and overall business contribution.
• Work with Marketing, Digital, Product, Technology, and Operations teams to launch online products, campaigns, and customer journeys.
• Identify potential digital partners and new ways to reach customers.
Business Planning and Analysis
• Monitor key business results, including APE/ANP, NOP, conversion rates, product mix, and channel performance.
• Prepare business forecasts, management updates, and performance reports.
• Keep up to date with market and competitor developments in digital insurance and bancassurance.
• Use business data, market trends, and partner feedback to recommend practical actions.
Product and Proposition Development
• Gather feedback from customers and partners to support the development of savings, protection, health, and wealth products.
• Work with Product, Underwriting, Marketing, and Operations teams to improve products and customer experience.
• Assess the commercial potential of new products, campaigns, and distribution opportunities.

Requirements
• Bachelor’s degree in Business, Finance, Marketing, Economics, Digital Business, or a related discipline.
• 7 years of relevant experience in insurance business development, sales enablement, bancassurance, or digital insurance acquisition.
• Excellent command of English and Chinese (Cantonese is required; Mandarin is a plus).
• Strong business sense with strong data analysis, logical reasoning, and problem-solving abilities.
• Prior exposure to digital lead generation, conversion funnel optimization, or bank distribution models is highly preferred.
• Professional stakeholder management, communication, and presentation capabilities.