負責社交媒體內容和營運的規劃和成功執行。

職位介紹
• 協助制定並實施整體社交媒體內容和運營策略，以確保永利在社交媒體領域處於並保持市場領先地位
• 領導及開發符合公司戰略目標的社交媒體內容
• 定期策劃主題性和戰術性內容，以支持公司的品牌建設和商業工作
• 計劃和執行社交媒體活動，創造引人入勝的線上到線下用戶體驗，以吸引客流到永利
• 與各個內部部門就內容創建和材料準備進行協調和溝通
• 管理和支持代理機構製作超出預期的創意和高質量內容
• 管理內容創作以及與外部視頻團隊、網紅和名人等第三方合作

職位要求
工作經驗： 具數位行銷、平台運營、數據分析、社交媒體操作以及奢侈品牌、設計、藝術文化或酒店業相關經驗者優先考慮
教育程度： 具學士學位畢業或以上程度
技能 / 證書
• 了解社交媒體平台及這些平台所帶來的市場機會
• 具備良好的文案寫作和審美分析能力
語言能力： 能操流利廣東話、普通話及英語，具良好中英文書寫能力
電腦應用
• 精通在線設計、視頻編輯工具、桌上出版及MS Office
• 熟悉移動通信和在線廣告技術，如響應式設計、移動支付等

如欲了解職位詳情，可於辦公時間星期一至五上午9時至下午6時致電(853) 8889 1188


Job Purpose
Responsible for the planning and successful execution of the social media content and operation.

Key Responsibilities
• Support the development and execution of a comprehensive social media content and operations strategy to ensure Wynn maintains a leading presence across platforms and remains ahead of industry trends.
• Lead the effort to develop social media content in alignment with the company’s strategic objectives
• Curate both topical content and tactical content regularly to support the company’s brand building and commercial efforts
• Plan and execute social media campaigns to create an engaging online-to-offline user experience to drive footfall to the Wynn properties
• Liaise with various internal departments on content creation and material preparation
• Manage and support agencies to produce creative and quality content that beats expectations
• Manage content creation and collaboration with third parties such as external video crew, influencers and celebrities

Competencies and Requirements
Experience: Experience in digital marketing, data analysis, social media, and luxury industries is a plus.
Education: bachelor’s degree or above
Knowledge/Certificates
• Knowledge of popular social media platforms and the marketing opportunities these platforms present
• Strong copywriting skills and strong sense of aesthetics
Language Ability: Good written and spoken in English, Mandarin, and Cantonese
Computer Skills
• Proficient in the use of online design and video editing tools, desktop publishing and MS Office
• Familiar with mobile technologies, e.g. responsive design, mobile payments, etc

For enquiries, please contact us at (853) 8889 1188 during office hours
From Monday to Friday between 9:00am and 6:00 pm