POSITION SUMMARY:
Independently responsible for marketing performance (specifically in all media related results) tracking and analysis that support Marketing services in campaign, activation and events' post mortem review. Create & Maintain 3rd party media tracking dashboard that allows business usage and analysis. Support VP- CI&MR in evaluation of marketing investment effectiveness.

PRIMARY RESPONSIBILITIES:
1. Lead building performance tracking dashboard on media tracking specifically to fit for business use, that include design, build and refresh dashboard that connects all 3rd party tracking data as well as own performance result, in an interactive and friendly format

2. Be a media (tracking) expert that provide market, channel & media type knowledge. And provide effectiveness of media investment measurement to the marketing services function.

3. Report and analyze media effectiveness per campaign or per event, map out business opportunities and work with VP -CI&MR in action recommendation.

4. Be an important member of CI&MR team in marketing events / campaigns analysis and report, provide the media performance results to the team for their analysis and post mortem report

5. - Propose design and development plan for media tracking dashboard (Cloud base) that connects to all 3rd party tracking data and able to feed-in to Marketing performance dashboard for an integral analysis and report purpose
- Work with each 3rd party tracking vendor in data connectivity and reporting